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A 5-day competency-based training program designed to introduce students to AI-powered digital marketing systems. Topics include content creation with AI, social media automation, chatbot engagement, SEO, funnel building, and email marketing. The course culminates in a 15-day portfolio project where learners implement a complete AI-driven client acquisition campaign.
Course Content
1. Introduction to AI and its Impact on Digital Marketing
5 Topics
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2. AI for Content Creation and Optimization
4 Topics
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3. AI for Social Media Marketing and Customer Engagement
4 Topics
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4. AI for Search Engine Optimization (SEO) and Email Marketing
4 Topics
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5. AI for Data Analytics and the Future of Digital Marketing
4 Topics
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6. Overview of the 15-Day Online Campaign
3 Topics
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